Supermarket Aldi is giving away a huge prize to one lucky shopper to celebrate four years of being the cheapest supermarket. In its annual price comparison research, Which? found Aldi to be on average £131.13 cheaper per month than Waitrose throughout 2024.
Aldi has held the title of cheapest supermarket since 2021, and was named the UK’s Cheapest Supermarket every month in 2024. Now, to give back to its customers, the supermarket is offering one shopper the chance to win its big giveaway.
The supermarket will be giving away £20,000 worth of Aldi vouchers, the equivalent to around four years’ worth of grocery shopping for a family. The competition is open to all Aldi shoppers and to be in the chance of winning, all interested applicants must do is simply send an email to aldicheapestsupermarket@clarioncomms.co.uk with their full name, age and postal address before January 20, 2025.
You must be over 18 years old to enter, the winner will be randomly selected from all valid entries and will be contacted within 10 days of the competition’s closing date via a direct email, using the contact details provided. Which? awards the title The Cheapest Supermarket title based on the cost of a typical basket of goods.
In December 2024 Aldi was also named the cheapest supermarket, after it was found to be a significant £29.54 cheaper than the most expensive supermarket Waitrose and £11.84 cheaper than Sainsbury’s.
Julie Ashfield, managing director of buying at Aldi, said: “This recognition continues Aldi’s remarkable track record of delivering savings to our customers and we’re delighted to have consistently offered top-quality products at the lowest prices across the country.
“With shoppers expected to spend £5,000 on average a year on their grocery shopping, our huge giveaway gives one lucky winner the chance to save on their Aldi shop for up to four years!”